Introduction
PetInsuranceGuide.ca ("we," "us," or "our") is operated by PET GUIDE MEDIA, a Canadian business committed to protecting your privacy.
This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website.
This Privacy Policy describes our practices regarding personal information. Where consent is required, we seek it in accordance with applicable Canadian privacy laws.
Information We Collect
Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Pages visited and time spent on pages
- Referring website
- Date and time of visit
Information You Provide
We do not collect personal information unless you voluntarily provide it (for example, by contacting us via email). If you contact us, we may collect:
- Name
- Email address
- Message content
How We Use Your Information
We use the collected information to:
- Operate and maintain our website
- Improve user experience
- Analyze website traffic and usage patterns
- Respond to your inquiries
- Detect and prevent fraud or abuse
- Comply with legal obligations
Cookies and Tracking Technologies
We may use cookies and similar technologies to operate our website, understand how it is used, and measure referrals or conversions. Cookies are small data files stored on your device or accessed through your browser.
Types of Cookies We Use:
- Essential Cookies: Required for the website to function properly
- Analytics Cookies: Help us understand how visitors interact with our website
- Affiliate and Conversion Tracking Cookies: Used to measure referrals and conversions from affiliate links
Where required, we ask for consent before using non-essential cookies or similar technologies. You can also control cookies through your browser settings. Disabling certain cookies may affect some website features.
Third-Party Services
We may use third-party services to operate, analyze, and support our website. Depending on the service and your choices, these providers may process information such as device, browser, usage, referral, or cookie data:
- Google Analytics: Tracks website usage and traffic
- Affiliate Networks: Track referrals and conversions when you click on insurance provider links
- Trustpilot: May provide or display customer review and rating information (subject to Trustpilot's privacy policy)
These third-party providers operate under their own privacy policies and may process information outside Canada. We recommend reviewing their policies for details about their privacy practices and processing locations.
Affiliate Links and Commissions
Our website contains affiliate links to pet insurance providers. When you click on these links and purchase insurance, we may earn a commission at no extra cost to you. These affiliate programs may use cookies to track conversions and attribute sales.
Affiliate relationships do not change the price you pay. We aim to keep our editorial evaluations separate from the commissions we may receive.
Data Security
We take reasonable measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.
Your Rights
Depending on applicable law and your location, you may have rights to:
- Ask whether we hold personal information about you
- Access personal information we hold about you
- Ask how your information has been used or disclosed
- Request correction of inaccurate or incomplete information
- Request deletion where applicable
- Withdraw consent where processing is based on consent, subject to legal or contractual restrictions
- Challenge our compliance with applicable privacy requirements
To exercise these rights, please contact us at info@petinsuranceguide.ca
Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce applicable agreements. When personal information is no longer required, we take reasonable steps to delete, destroy, or anonymize it.
Children's Privacy
Our website is intended for a general adult audience and is not directed to children. We do not knowingly seek personal information from children. If you are a parent or guardian and believe a child has provided us with personal information, please contact us so we can review and, where appropriate, delete it.
Links to Other Websites
Our website contains links to third-party websites (including pet insurance providers). We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any website you visit.
Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
PET GUIDE MEDIA is responsible for personal information under its control. If you have questions, requests, or concerns about this Privacy Policy or our privacy practices, please contact our privacy contact:
- Email: info@petinsuranceguide.ca
- Website: https://petinsuranceguide.ca